Giving Thanks to Internet Marketing for Its Bounty
If you’re like me, you’re looking forward to some cheesy potatoes and a turkey leg among other tasty side dishes this Thanksgiving. Camping out on the couch and watching football with the family while sipping on a few brews also has a certain slothful, highly redeeming charm to it.
The most underrated part of Thanksgiving, however, may also be its intent. The purpose, aside from the food and beverage rites, is to give thanks to what we’ve been blessed with this year, and is arguably the most essential layer of the experience. For Internet marketers, there’s a lot to be thankful for, and a lot to look forward to, and we all ought to take a moment to internalize our good fortunes.
With so much uncertainty in the economy, almost 10% of the American workforce without a job, and many of our parents and boomer friends suddenly having to rethink and reinvent the rest of their working lives (which will be the rest of their lives in many cases), Internet marketers are very fortunate to be making their way in one of today’s few growth industries.
The timing couldn’t be any better. Whether you’re an SEO, a social media expert, conversion optimization ninja, an e-commerce buff, or entrepreneuer, your prospects are limitless for the next half century. Armed with a little confidence, a little knowledge, and a laptop, you can start something tomorrow (if you haven’t already) and take it as far as your ambition requires.
If you haven’t taken the plunge just yet, this might seem a little scary and make you a little nervous. If you have taken the plunge and figured it out a bit, it shouldn’t be too hard to take a deep breath and re-connect to that rosy, engrossing feeling of opportunity.
It’s easy to take things for granted when you get bogged down by the day-to-day — bills, politics, corporate BS, conflicts of interest, unholy alliances, et cet. But that’s what Thanksgiving is for, right? It’s a Thursday at the end of November that uses food, drink, and football to liberate your mind from the nitty gritty and install a little perspective — to make you appreciate what you have, but also to relish the opportunities that await. It’s a nice feeling, isn’t it?