Le BLOG

Pinterest Brand Pages – Should My Company Pin Up?

Pinboard

There’s been a lot of talk about Pinterest, the new social discovery network for visual content. So by now you might be wondering: What about Pinterest brand pages? Should my company pin up? Absolutely. Reaching almost 4.5 million unique visitors this month, Pinterest gives brands plenty of opportunity to grow their audiences and... Read more →

02/03/2012
Jessica Conrad

Google Search plus Your World – Tiny Needles in Mass Confusion Haystacks

google-plus-your-world

I'm not a crystal ball kinda guy and don't take much stock in predictions, but I can't for the life of me figure out how Google plus Your World is going to be useful. The wife and I recently bought a house and we've been making various purchases.  She's been looking into furniture, and I've been researching ping pong tables and fire... Read more →

01/18/2012
Matthew Rogers

RoosterComm Accommodates Overwhelming Demand for Facebook Page

LeCoq

Due to tremendous demand and futile attempts to resist, we’re pleased to announce the release of our new RoosterComm Facebook page. It’s been a long time coming, but it was worth the wait—we promise. Now you can get groovy updates on social media, SEO, websites, and other online marketing related stuff by clicking that little... Read more →

01/06/2012
Jessica Conrad

The New Twitter Brand Pages for Businesses

Twitter-pic

In early December, Twitter unveiled the new Twitter brand pages, which, according to Twitter, will “help marketers create an even more compelling destination on Twitter for their brands.” And, oh yeah—the new and enhanced Facebook-esque layout will give brands a more distinctive presence on Twitter, too. So when can your company... Read more →

01/03/2012
Jessica Conrad

Why Google Wants you to be an SEO Wookie

Chewbacca_by_DryJack_crop

Every search engine marketer knows that the dark side of SEO -- the black hat, Darth Vader style tactics deployed by thousands of Storm Troopers to game the system for short term benefit -- has given the practice its shady reputation.  Too bad a few thousand bad apples have to spoil it for the rest of us, because those connected to the... Read more →

12/06/2011
Matthew Rogers

Giving Thanks to Internet Marketing for Its Bounty

internet-marketing-thanksgiving

If you're like me, you're looking forward to some cheesy potatoes and a turkey leg among other tasty side dishes this Thanksgiving.  Camping out on the couch and watching football with the family while sipping on a few brews also has a certain slothful, highly redeeming charm to it. The most underrated part of Thanksgiving, however,... Read more →

11/23/2011
Matthew Rogers

Facebook Timeline for Businesses

Timeline

When Facebook announced Timeline, the new, picture-heavy profile format in mid-September, users were excited about the opportunity to humanize and enhance their profiles by showcasing important life events. Meanwhile brand Page admins were left to speculate about the possible impact of Facebook Timeline for businesses: if Facebook... Read more →

10/26/2011
Jessica Conrad

Twitter Time Management Tools and Tips

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Contrary to what you might think, you don’t need to spend all of your time on Twitter to make an impact in your social networks. The following Twitter time management tools and tips will help you make the most of your Twitter account and keep you from burning the midnight oil. 1. Create Lists Have you ever felt overwhelmed... Read more →

09/22/2011
Jessica Conrad

Mobile Website Development Made Absurdly Easy with WordPress

WordPress-Mobile

In yet another example of the gloriousness of WordPress, you can skip custom mobile website development and just install a WP plugin and you're done in 2 minutes. Yes I know that gloriousness isn't a word, yet somehow it's the only one that accurately captures the beauty of it. I selected the WordPress Mobile Pack plugin, which has... Read more →

09/03/2011
Matthew Rogers

Overseas Website Development and Open Source CMS make Powerful Bedfellows

overseas-website-development

The convergence of overseas website development and open source content management systems is bringing e-commerce to the masses and traditional development companies to their knees. In the past, if you wanted an e-commerce site, you paid a lot of money for custom development.  If you wanted a big e-commerce site, one with lots and... Read more →

08/16/2011
Matthew Rogers

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